Wednesday on Twitter, E3 (Electronic Entertainment Expo) announced consumer passes would be available for this year’s expo event!
For those of you unfamiliar with the event, E3 was first held in 1995. After growing considerably to 2006, exhibitors expressed a need to scale back in 2007 due in part to the number of non-industry professionals covering the event. In order to control the influx of reporters, E3 was made invite-only.
During this time, G4 aired E3 on their network from 2005 until the network’s cancellation in 2012.
By 2009 the original format was reinstated, once again opening the doors to any qualified electronic coverage outlets. The show continued to grow, even with Nintendo scaling their large exhibit to smaller, more focused exhibits in 2013. In 2016, E3 featured a ticketed live, free, first-come-first-serve (did you follow all that?!) general public event where you could play featured games, buy exclusive merch, and meet with developers and other gaming industry personnel.
Finally, the ESA (Electronic Software Association) has decided to open expo to a small population of the everyman, presumably to test the waters of making the event fully open to the public in the future.
— E3 (@E3) February 8, 2017
February 13th, 2017 at 12PM ET will mark the beginning sale of 15,000 tickets available to the general public for E3. For those stalwart adventurers seeking a bargain, the first run on tickets will be available for $150 (being billed as an early bird special, the runtime on the special as of this writing remains unseen). Once the early bird special ends, the remaining tickets will be $250.
While the details remain sketchy, we media nerds are under the impression that the tickets will give us access to some panel discussions, show floor privileges, and perhaps some consumer-tailored events along the three-day event. More details are queued for launch in the coming weeks, though we’re also under the impression that the ESA with Geoff Keighley will be pitching in to provide attendees with developer interviews and other perks.
What are your thoughts about E3 opening to some of the public? Is this a step in the right direction? Is 15k a paltry number, or is it worth the $250 to buy in? leave some comments below!
While he's not reminiscing fondly over his ill-gotten acorn collection, you can also catch him pretending to know anything at all about audio while trying to produce this train wreck they call a podcast in his "studio," which is nothing more than an multidimensional pocket shimmed between the fabric of space-time. That's where sasquatches live, you know.